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ViVV-Marketing Labs
What the F*$% is Agentic Marketing? Driverless Marketing?
Have We Made a Dent in Measuring Marketing’s Impact?
Multichannel Marketing Hubs (MMH) vs. Integrated Impact Modeling (IIM): How They Work Together for Smarter Marketing
Fact checking the boss on attribution
So many places for marketing ad spend, so little time!
FEAR AND LOATHING IN THE MARKETING JUNGLE: A GONZO GUIDE FOR THE CMO ON THE EDGE
Why B2B and B2C Marketing Are Different
Digital Marketing Attribution: Not Suitable for Small Business
Its 2024 and Social Media Marketing Metrics are still rigged!
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%20(200%20x%20200%20px)%20(200%20x%20200%20px)%20(1280%20x%2045%20px)%20(1).png?width=150&height=89&name=ViVV%20-%20Feel%20Your%20Marketing%20(29.7%20x%2021%20cm)%20(200%20x%20200%20px)%20(200%20x%20200%20px)%20(1280%20x%2045%20px)%20(1).png "ViVV - Feel Your Marketing (29.7 x 21 cm) (200 x 200 px) (200 x 200 px) (1280 x 45 px) (1)")